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Evrnu – creating the future of textiles!

“One person’s trash is another’s treasure.”

Textile and clothing recycling is a beneficial activity for both sides – we have companies which are providing us with needed clothes and on the other hand we have customers with specific needs, tastes and preferences. Each year we buy lots of new clothes which are more trendy or just because we like them, not because we really need them. People throw away their old clothes every year statistically each American throws away 37 kilograms of textile and clothing per year! Only 15 % of this number gets donated or recycled. Why shouldn’t we make it 100 % recycled?



Evrnu is a startup with specific social purpose. This company is registered in the State of Washington, USA. By 2014 Evrnu started collecting money from investors. Evrnu makes cotton recyclable. People create 12 millions tons of textiles each year. Millions tons of clothing are landfilled but soon it will only be a history.

Evrnu makes cotton recyclable, taking the millions of tons of garment waste and up cycling it into premium fiber for the use in new, high-quality garments.

Znalezione obrazy dla zapytania evrnu

Facts about clothing industry worldwide:

China’s Textile Industry is the largest producer of cotton shirts worldwide, creating an output of 60 million garments a year. This is nearly 54% of the world’s total production. Now think about the producing process.

To produce one t-shirt company must use 700 gallons of water! Each year China is using 2,5 billion tons of wastewater every year only for textile industry.


Evrnu makes cotton recyclable, taking the millions of tons of garment waste, and upcycling it into premium fiber for the use in new, high-quality garments

Facts about clothing industry worldwide:

China’s Textile Industry is the largest producer of cotton shirts worldwide, creating an output of 60 million garments a year. This is nearly 54% of the world’s total production. Now think about the producing process.

To produce one t-shirt company must use 700 gallons of water! Each year China is using 2,5 billion tons of wastewater every year only for textile industry.

They give the opportunity to recycle the products that they already made by those brands. As an example,  Levi Strauss and Co. company produce first pair of 511 model jeans by using five discarded cotton T-shirts and the Evrnu technology. This available to use 98% less of water during the overall process of production.


Znalezione obrazy dla zapytania evrnu

How supply chain with implemented Evrnu technology looks:

Resource extraction and waste are eliminated! New fiber can be produced from the products we are throwing to garbage.


“One person can do a lot but a team can achieve impossible.”


If you would like to get more information about the Evrnu company here you can find video:


Levi’s comes up with jeans composed of cotton waste

Levi Strauss & Co. + EvrNu Create First Pair of Jeans From Post-Consumer Cotton Waste–2#/

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Ivyrevel Digital Fashion House: Discovery or Empty Promise?

Ivyrevel is a clothes brand founded in 2003, which officially is a part of H&M global business group since 2016. It was co-founded by popular Swedish fashion blogger Kenza Zouten Subosic, and have been heavily promoted by her through social media channels as well as through her blog ( Ivyrevel already has been on the market for several seasons, but last year the founders have decided to offer a brand new and innovative relaunch that will turn it into the first truly digital fashion house. H&M is a major investor to offer strategic and production support. Another partner is Paypal, which is supposed to provide advisory services on payment and distribution issues.

Ivyrevel clothes are inspired by urban contrasts, strong independent women and by the contemporary now. Its style is polished, loud and extrovert with feminine silhouettes and ample amounts of attitude. It follows fashion trends and continuously releases new items with no pause, by reacting to latest fashion drifts.

The creators of the brand say that their site is their palace, their home, their one and only shopping window to the world. Consequently, you can find Ivyrevel clothes only online and there is no single physical store or a showroom to come try the clothes. Nevertheless, Ivyrevel ships worldwide and their clothes can be bought through many various e-commerce platforms, such as German Zalando or British Asos, and with the support of such a giant as H&M, it makes Ivyrevel a recognizable brand all around the world.

Using the hype around the brand relaunch, Ivyrevel announced that they are partnering with Google to bring couture into the digital age with the Data Dress – a personalized dress designed using a smartphone app developed by Ivyrevel and Google. The app tracks each user’s activity and lifestyle which is then interpreted into a truly unique, and on-trend, custom-made Ivyrevel dress.

”It’s such an exciting moment. We’re about to change the fashion industry by bringing the customer’s personality into the design process through data technology. To get a unique piece of clothing today you need to either buy a custom-made design piece or design it yourself, but that is generally not an affordable option and most people lack the design experience. The Data Dress enables women around the world to order a dress made entirely for them, that reflects the way they live their lives,” says Aleksandar Subosic, co-founder of Ivyrevel.

You ask how does it actually work? At 2016 Google I/O developer conference, Google introduced a new Awareness API that would allow for smarter applications that could understand where you were, what you were doing, what’s nearby, and even the weather, in order to more intelligently react to your current situation. In 2017 Google introduced a new application that’s taking advantage of this sort of data in order to…design you a dress.

Through a forthcoming Android application, users can consent to have their activity and lifestyle data monitored – by way of the Awareness API –  to create their own, personalized, custom-made dress that’s ordered through the app. Now it is officially called the “Data Dress,” says Google.

The idea is that you can translate your life and your lifestyle into a unique, wearable look sounds promising, but in reality, the resulting creation mainly displays your routes and routines as lines on a map, sans street labels and points of interest. But who would like to wear a roadmap?

Creators have promised that the app will release later this year, but still, there are no signs of progress.



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UBI – answer for the automation or just a false promise?

What is UBI?

Simply said universal based income (UBI) is money paid by the government to all citizens, regardless their employment and financial status.

The first who proposed paying people free money was Thomas Paine. In 1797 he proposed paying all 21-year-olds unconditional income funded through a tax on landowners. Since that time many people tried to push similar ideas through. In 1969 Richard Nixon tried to pass guaranteed minimum income and was very close to passing it. Not so long after that, in 1972 George McGovern tried his chances with the idea of giving every American citizen $1000 of free money; also unsuccessful. But since that time many attempts to test UBI in practice were made.

The simplified map below shows the most significant of attempts to test or implement universal based income:


Do we actually need it?

Lately, the idea of universally distributed income returned because of growing concerns about the future of employment. Politicians, Silicon Valley leaders, and many professors believe that because of developments in automation, artificial intelligence, robotics and self-driving technology there may be no job left for many people in the future. According to the estimate of Oxford University, as much as 47% of U.S. jobs are at risk of being automated in next 20 years. 

Tesla CEO Elon Musk said that development of technology will lead to high levels of unemployment, therefore, some form of UBI is “going to be necessary.” eBay co-founder Pierre Omidyar is already testing the potential of UBI in Kenya. Lately, during his commencement speech at Harvard University Mark Zuckerberg states his positive opinion about UBI. He said that “we should explore ideas like universal basic income to give everyone a cushion to try new things,” he also added that people need some financial safety net to be free in pursuing their passions. And universal based income is this kind of a safety net.


But will it work?

Nobody can be sure whether universal based income will work or not but what we know for now is that UBI is much simpler to run and implement than existing benefit systems. According to Matthew Bidwell, a management professor at Wharton University: UBI is simpler to implement than other forms of welfare because it doesn’t require means testing [for eligibility]. Moreover, trials of universally distributed, unconditional benefits carried around the world through past 40 years prove that this system may have a really beneficial impact on the society. Most of the conducted experiments had surprisingly positive outcomes and there are much more projects on the way.

Today we may don’t need UBI yet but because of rapid development in technology world is changing very fast. In the near future distribution and definition of work may significantly change and the only way for society to adapt to this change is when political and economical systems will follow and change accordingly.



Ethereum – the next Bitcoin or the new Internet?

Ethereum is the next big thing in the blockchain world. Period.

But what the heck is blockchain? If you don’t know it yet watch the short video below:

Why You Should Care About Blockchain | Food For Thought

Blockchain is the technology behind Bitcoin, but it's more than just a tool for buying drugs on the dark web. Here's why you should care.

Opublikowany przez Super Deluxe na 20 czerwca 2017


As you now know blockchain is not just the Bitcoin or just a crypto currency. Blockchain is a technology that has hundreds of applications and digital currencies are just some of them. Another one is Ethereum – younger “cousin” of Bitcoin with many more capabilities than just paying for guns and drugs at the online black market.

Ethereum is a distributed and decentralized public blockchain network just like the Bitcoin but there are many technical differences between these two. First of all the purpose of Ethereum is much more than just a digital currency. Bitcoin offers just a peer-to-peer payment system when Ethereum focuses on running smart contracts using its blockchain infrastructure. This means that Ethereum platform is capable of way more than just tracking ownership of its digital currency. Ethereum is an environment for applications that run without any possibility of downtime, censorship, fraud or third party interference. These apps run thanks to a custom built blockchain system. The system that is a huge, decentralized and shared infrastructure that can transfer value, information and ownership. In the simple words: “Ethereum is an open software platform based on blockchain technology that enables developers to build and deploy decentralized applications.”



Decentralized applications are not controlled by any individual or central entity, which exclude the possibility of any censorship, fraud or manipulation. Additionally decentralization means no central point of failure and this combined with increased protection thanks to using cryptography techniques makes decentralized apps very reliable and secure.

Decentralized applications have the potential to disrupt many of industries including finance, education, healthcare, insurance, real estate, music, public sector and many others. Potential possibilities are countless and still emerging. These are just couple examples of project build on Ethereum technology:

Virtue Poker a Peer-to-Peer decentralized poker platform built using Ethereum.

Smart ID is a platform that is changing the way both individuals and organizations manage their digital identities. It’s built by the team from Deloitte to provide a new, transparent way for individuals, organizations and devices to obtain, verify and share identity credentials with one another.

Weifund provides an open platform for crowdfunding campaigns that leverages smart contracts. It enables contributions to be turned into contractually backed digital assets that can be used, traded or sold within the Ethereum ecosystem.

Provenance is using Ethereum to make opaque supply chains more transparent. By tracing the origins and histories of products, the project aims to build an open & accessible framework of information so consumers can make informed decisions when they buy products.

Augur is an open-source prediction & forecasting market platform that allows anyone to forecast events and get rewarded for predicting them correctly. Predictions on future real world events, like who will win the next US election, are carried out by trading virtual shares. If a person buys shares in a winning prediction, they receive monetary rewards.



Blockchain technology is changing the way we use the Internet. It enabled people to easily exchange not only information but also value and property. Thanks to Ethereum people can create their own decentralized applications and speed up the shift from the Internet of information to the Internet of value. With this in mind, we can only wonder about all the exciting future applications of blockchain.




How to save 92% on your electricity bill? [CASE STUDY]

Just about 4 months ago Tesla officially announced acquisition of SolarCityclick . Many people consider this as a giant leap towards bringing solar energy to the masses. Today we finally have a real-life case study of Tesla’s revolutionary solar system in use and it’s undeniable that Elon Musk’s company is on the right track to lead the solar energy revolution.

This week, a well-known consumer advocacy portal CHOICE – click, published an article describing the story of an Australian Tesla fan who used the Powerwall battery for the past year and experienced its saving potential.

Powerwallclick is a smart lithium-ion energy storage pack designed and produced by Tesla Inc. In short, this product is a battery pack for your home that stores energy from photovoltaic panels and delivers sustainable electricity, even when the sun isn’t shining. Powerwall is a great backup power device but it also gives the user the ability to sell excess of energy back to the grid. With its power management system, Powerwall is able to significantly decrease household energy bills spending.


The best proof for Tesla’s solar system cost cutting capabilities is the story of Nick Pfitzner described in CHOICE articleclick. Nick lives with his family in a four-bedroom home in Kellyville Ridge, Australia. This large residence is equipped with atelier, laundry, outdoor entertainment area and its own pool. Powering this home with electricity in 2015 cost Nick $2289 but in January 2015 Nick decided to invest in sustainable energy system. Nick invested $16,790 in buying 7kW Powerwall battery, a 5kWp solar array, a SolarEdge inverter and a Reposit monitoring system.

Nick Pftitzner standing alongside his home solar system


After implementation of this system Nick’s average quarterly bill dropped from $572 in 2015 to $45 in 2016. After a year of using his new power system Nick was able to save 92% on his annual electricity expenses. His annual electricity bill has dropped from $2110 in 2015 to $178.71 in 2016. This level of efficiency surprised the owner himself: “Before I crunched the numbers I was looking at what would be my return on investment. If it saved me 80% of my power bill, [I thought] it would be pretty good,” he says. Outstanding efficiency of Nick’s system topped original Tesla Inc projections estimating that their solar systems can pay itself off within 14 to 18 years. If Nick’s solar system will continue operating at this rate it will payback in just 8 years.

Isn’t it marvelous?


Remarkable results of Nick’s power system will undoubtedly ignite already booming market of solar power systems. This combined with Tesla’s progressing plan of building 3 more Gigafactiories – click in order to increase supply and lower costs of batteries and photovoltaic panels only amplifies the strong belief that solar will power our future.





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Comeback of indestructible

Think of the most indestructible phone in the world. Most probably you, or your friend had it. It’s Nokia 3310, remember?

Seventeen years after a glorious launch the father of the mobile phone is back.
The fan-club of the model was growing ever since, and now it’s time for a comeback.
Why people loved it so much? Numerous reasons, but the most common ones – indestructible, excellent battery, and best before-AngryBirds game “Snake”.
Nokia 3310, or improved version of it will be launched in a month for an expected price of 63$. For everybody who feels nostalgic about the past, or wants to quit online social life – Nokia is the solution.
Official launch – February 26. Probably, it’s not a new iPhone, but isn’t it exciting what happened to your favourite phone?


Coding for kids. Necessary?

Modern school programs often include science classes, like maths and biology, physical education and ethics. School programs are improving, but not really changing. The way kids learn at school now hasn’t changed much since 1950s. But in the 21 century it may be harmful underestimate the role of the technology in our lives. Kids learn how to play iPad even before they learn how to speak. So, wouldn’t it be right to teach them useful knowledge.

It is believed that coding will become a new blue-collar job in the future – basic of the basics, something everyone should be able to do. School provides us with basic knowledge that will help us to adapt in the future workplace. But where’s the techno-part in this program. It seems, that they need a total makeover.

Luckily, some schools start playing by the rules of the new century, one of them – Victorian schools in Melbourne. They introduced computer coding for children. Now kids from early age are taught how to use, and what is more how to embrace technology.
Minister for Education James Merlino believes that The Digital Technologies curriculum will enable students to become confident and creative developers of digital solutions through computer coding and other advanced skills.

What do you think – is it necessary to teach kids coding at school?


The Next Blue Collar Job? Coding

Meet Lens, a Shazam for objects

Yesterday Pinterest has announced a launch of a new inside-app tool – Lens. It is a visual search technology, which works similar to Shazam. You take picture of an object – it can be anything starting from food to clothes, and Lens shows you the results, which are believed to be similar to yours.  Pinterest says it is built on the basis of machine learning and human curation.

With this feature you will be able to find clothes you like (if not the same – then similar), you can find a recipe with the food you want, or how different styles how to wear your favourite sweater. You can find the option on the bottom-right corner by tapping on the circle.

A few brands, including Neiman Marcus, Macy’s and Target, have directly started using it. In the nearest future we cenexpect more brands to be using this platform, as marketers believe it to be very popular.

Lens makes searching for a new product easier and, what is more it is now curated only for you.



Pinterest adds visual search for elements in images and through your camera

Things you didn’t know about Snapchat

It’s been a while since Snapchat filed for a $3 million IPO on the New York Stock Exchange. News about Snapchat is going public have flown all over the world twice and came back to the point, where it feels that our knowledge about the company is very humble, so why not enrich it?

Starting from basics:

  • Snapchat was initially released in September 2011, but did you know that original name was “Picaboo” (and now ghost-logo makes more sense)
  • First ad that appeared in October 2014 on Snapchat was a 20-second movie trailer for the horror-movie Ouija. It was one of the first steps to monetise the app
  • Number of daily users s constantly growing, in February 2017 it has reached 158 million daily users and 301 million monthly users.

Getting into some interesting statistics:

  • 11% of drivers admit using or checking Snapchat wile using the car
  • 16 heads of state governments have a Snapchat account and use it
  • 35% of users use Snapchat because of disappearing content
  • projected ad revenue for 2017 – $935.46 million

And finishing with the facts:

  • Snapchat has launched Snap Foundation, to help developing youth arts and education.
  • At first Snapchat was a school project
  • Snapchat had submitted a patent application for the process of using an object recognition system to deliver sponsored filters based on objects seen in a camera view, which totally changes the world of ads and marketing in general.

Share in comments what was new to you, or what wasn’t mentioned in the article. Let’s share wisdom!


121 Amazing Snapchat Statistics and Facts (February 2017)

Graphene the material for the future

A few years ago there was a big hype regarding the newly found material graphene and it’s for a reason, now some of these hypes has come closer to reality.

So what is graphene? Graphene, a single layer of carbon atoms, may be the most amazing and versatile material that mankind has available. It is stronger than steel, yet lightweight and flexible. In the graph, electrons move much faster than in silicon. It is also a transparent electric conductor, which combines electrical and optical properties in an exceptional manner.

These properties allows for some serious next step technology, some of the new inventions that scientists are currently working on include foldable screens, new types of composite materials, foldable organic oleds. In more distance future the talk goes around creating new retinas for those who’s are damage.

Mikael Fogelström TedTalk

Mikael Fogelström has a TedTalk where he talk about a lot of interesting areas where graphene could be used.

To make all this happen, the European commission assigned a joint venture of researchers in the area in 2013 with a horizon until 2020. The project has been granted 1 billion € budget and consist of over 150 academic and industrial research groups in 23 countries. The project is coordinated by the Chalmers University of Technology in Gothenburg, Sweden.

In February of 2017 Austrailian scientists managed to create graphene from regular soybean oil, this is a remarkable new finding considering that high quality graphene is very expensive and has previously only been made under very special conditions in high-tech labs. [1]

What would you do with a material like graphene ?