Luxury brand Louis Vuitton showcased a new type of handbag design at its Cruise 2020 runway show. The USP of the design is the built-in flexible screen.
The bag is rather interesting. It is made of the classic LV canvas material in the monogram print, with black patent leather and feature functioning video screens on their sides.
The new pieces were premiered at the fashion house’s at Cruise 2020 show at the TWA Flight Center at JFK airport in New York.
During the show, the screens displayed moving images of cities.
The bag comes in two styles: the Speedy Bandouliere 35, a handbag that zips down in the middle with two handles and a hand-held bucket bag with a short strap that the brand calls a Duffle bag.
Louis Vuitton’s creative director Nicolas Ghesquière, who of corse designed the peaces, described the prototype of the bags as a “cutting-edge fusion of technology and craft”
Let’s talk more about the technology behind it.
The flexible screens – which allow for 1920 x 1440 resolution – are made using OLED technology, which stands for organic light-emitting diode. It is a lighting technology that can produce extremely thin and flexible light panels that do not require backlighting.
According to Louis Vuitton, the pieces are supposed to blur the lines between your smartphone and bag – a “fusion of savoir-faire and innovation”.
“Fusing cutting-edge technology with the maison’s signature savoir-faire, the new canvas displays moving images while taking the form of some of Louis Vuitton’s most iconic bags,” said the brand.
Louis Vuitton is calling them a prototype design, and unless it is a work of art, having flexi-display handbags are probably the last thing one would need in the digitally fragile age.
I personally think that unless you are a handbag or luxury gadget collector it is the last thing you need. But it is really impressive and nice to see such big revolution in the fashion industry when they star to actually fuze technology with their crafts.
sources:
https://www.dezeen.com/2019/05/16/louis-vuitton-oled-screen-bags/
https://www.printedelectronicsworld.com/articles/17186/louis-vuitton-flexible-display-handbags
google.com
Wow, CyberPunk becomes even closer, but what is the approximate price for this luxury bag and technology?
I don’t think it’s for sale to be honest. I think it will be a display piece at a fashion museum.