Because of the quarantine a lot of concerts are postponed or canceled altogether: venues are empty, and musicians are staying without earnings. But everything is not eternal, and this period will end someday.
In April, the charity Global Citizen and WHO hosted One World: Together At Home, an online marathon featuring performances by Lady Gaga, Billie Eilish, Paul McCartney and a lot more. The eight-hour broadcast was followed by users around the world and donated $ 128 million. Travis Scott gave a concert in Fortnite.
Online concerts have finally taken over the Internet and many listeners are quite satisfied with this arrangement. Often it is not just an opportunity to consider every wrinkle on the face of a favorite artist, but also to ask him a question and communicate in person. Some artists give live shows or answer questions from chats. Yes, of course, it’s impossible to recreate the atmosphere of a concert at home but no one pushes you every five minutes, trying to get closer to the stage.
The main problem with online concerts remains their monetization. Online concerts are more of a tool to ‘stay heard’. First of all, such performances provide the closeness of the audience with the artist, something for which many people go to concerts. In order to earn money from their work, artists hold closed online concerts, organize donation or perform at platforms, where you need to buy a ticket to watch the performance.
Most likely, mass events will return to our lives gradually and with an increase in the number of participants, because of this they can “spread” in time and space: take place in several days or at different sites to avoid a large crowd of people. There will be many of them is a fact. For the majority of artists, concerts are the main source of income, and we still miss live performances, although we don’t want to refuse concerts of James Blake on Instagram.
Sources:
https://www.globalcitizen.org/en/content/one-world-together-at-home-impact/