Kozminski Techblog

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Over the next five years, Nissan will invest $17.6 billion to develop their new EVs. Astonishing 15 EV models are set to arrive by 2030. Their plan is called “Ambition 2030” and it’s part of a goal they’ve set to be carbon-free by 2050. “We want to transform Nissan to become a sustainable company that is truly needed by customers and society,” said the Nissan chief executive, Makoto Uchida.

For now, Tesla is at the top

Tesla Model Y has a 32.9% market share and Tesla Model 3 22.6%.[1] A couple of next big competitors are Ford, General Motors, Hyundai, Honda, and now many EU-based companies like Mercedes-Benz, Audi, and BMW dive deep into the EV market.

Nissan has presented four concept EV cars.

Surf-Out comes with quite a futuristic appearance and all-wheel-drive setup. Quite a small, single cab pickup.

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Max-Out is a very sporty and convertible car. According to Nissan, it’s lightweight and with a low center of gravity.

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Hang-Out seems to be something between a van and SUV.  Very cool features are rotating seats and a huge screen.

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Chill-Out is the least futuristic car of the four presented, but still impressive. This crossover probably is going to appear first of those concepts.

Sources:

https://www.nissan-global.com/EN/index.html

https://www.caranddriver.com/news/a38374889/nissan-future-ev-models/

https://tcrn.ch/3p9ONhV

https://www.theguardian.com/business/2021/nov/29/nissan-invest-electric-cars-sunderland-plant

1. https://www.coxautoinc.com/wp-content/uploads/2021/07/Q2-2021-Kelley-Blue-Book-Electrified-Vehicle-Sales-Report.pdf