BMW iX FLOW – a colour changing car

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On January 6th BMW, a German car manufacturer unveiled a colour changing concept car which goes by the name of BMW iX Flow at CES (Consumer Electronic Show) Las Vegas. One of the car’s main features is that one can switch between two colours, grey and white via the BMW app. This revolutionary implementation allows users to adapt the car’s exterior to the weather. If it’s a sunny day the car can turn its exterior to white in order to reflect sun rays which leads to giving the user a better riding experience by reducing the car’s heat absorbance, hence reducing the interior temperature. On the other hand, when the weather gets too cold, the user can change the car’s exterior to grey to absorb more sun rays and increase the interior temperature of the car, therefore improving the ride quality. Moreover, by using this colour changing feature, the car can also save energy by wasting less power on AC. 

According to different celebrities for example an Australian vlogger that goes by the name of ‘Super Blondie’ thinks the BMW iX Flow concept car is a revolutionary idea. Despite the high following of Supercar Blondie I disagree with a few of her points, with one being that the car will become very popular among the society in the near future. The truth is that the technology used in the BMW concept car is very time consuming to make as well as being very costly. The budget for the concept car was already way more than a standard version BMW iX. Therefore, it is highly unlikely cars as such will be driving around the world in large numbers in the near future.

Supercar Blondi is based in Dubai and is extremely popular for her automotive concept reviews but these influencers are not always right or perhaps they create content to satisfy the audience which is done by just listing the positives. 

Sources:
https://www.reuters.com/business/autos-transportation/change-your-cars-colour-with-an-app-bmw-unveils-colour-changing-car-2022-01-07/
https://www.bmwblog.com/2022/02/01/bmw-ix-flow-details/
https://www.youtube.com/watch?v=wKP7QpZHwvE
https://www.press.bmwgroup.com/poland/article/detail/T0363513PL/magiczna-zmiana-koloru-karoserii-bmw-ix-flow-z-technologią-e-ink?language=pl

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