Author Archives: boris.marushchak

The results of 2015: Key Trends and hashtags on Twitter

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Microblogging service Twitter summed up the results of 2015, to name the most discussed events, major Tweets and trends. The results are posted on a special page.

The most popular tweet of the year turned out to be an expression of gratitude to the fans of One Direction band member Harry Styles. He has collected more than 700 thousand retweets.

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In the list of the most influential brands of the campaign were conducted on the platform under the hashtag #JeSuisCharlie and #PrayForParis – they belonged to the terrorist attacks, thundered in Paris in January and November 2015.

Wide coverage received tags #BlackLivesMatter, which marks the resonance of the campaign against the tyranny of light-skinned police officers with respect to African Americans and #LoveWins, which celebrated the legalization of gay marriage in the United States. The list for the year was the main tag and #RefugeesWelcome, dedicated to the Syrian refugees, as well as #PlutoFlyby, celebrating the success of NASA’s mission of sending a spacecraft to Pluto.

If something happens in the world, it happens on Twitter

As the trends noted on Twitter, the heated debate surrounding the blue-black or white-gold dress by tags #TheDress, #BlueandBlack and #WhiteandGold, and support under the tag #IStandWithAhmed, provided service users student who brought a class like a bomb clock.

On one of the tabs site contains a list of celebrities who have joined the Twitter community in 2015. Among them are actors Antonio Banderas and Adrien Brody, singer Diana Ross, the director Guillermo del Toro, and Luc Besson, President Barack Obama and former CIA agent Edward Snowden.

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The record year for the first speed dial million subscribers became the new account Caitlin Jenner – it took only 4 hours to reach the installed straps and thus beat the world record.

Also on Twitter compiled a list of the most popular Emoji. The main icon smile turned to tears of joy, previously become “word of the year” by the compilers of the Oxford dictionary.

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Compared to 2014, which became, according to the service, “the year of the self”, 2015 th declared the “year of Emoji.”

More info on YearOnTwitter

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Spend your weekend with benefit – FREE ONLINE TOURS

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Internet users can now make 3D-walk through the Olbia – open-air museum. With 360-degree panoramas of the virtual museum visitors will see the ancient ruins and archaeological sites. The journey is accompanied by images, videos, sounds and fun facts.

As part of the tour are invited to visit two museums and a variety of locations of ancient Greek colony, marked on the map. On the territory of the ruins of the fortifications, urban neighborhoods, area-agora, tombs, workshops and a necropolis.

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The “Olbio. The open air museum “is implemented in the framework of” Digital conversion of Mykolayiv region. “Mykolaiv region has a great potential in the field of leisure and tourism, so tourism sector will be the main component of the “digitization”, said Director of Public Relations with the authorities Ukrainian Oleg Yakymchuk Google.

The program “Digital conversion of Mykolayiv region” is to increase the investment and tourist attractiveness of Mykolayiv region with the help of modern technology. It is also planned to hold seminars for civil servants, which will talk about the role of digital technologies in the life of the city.

It’s a second huge project that was done with Ukrainian authorities and IT giant.



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OnePlus left in the cold hundreds of world media

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Even some five years ago, the phrase “Chinese phone” was associated only with something counterfeit or not good enough quality. But recently, enterprising Asians claim to be good, and even the leading smartphones. In particular, when the OnePlus project started, his main idea was – to produce the ideal machine for the price and quality, while having Chinese ancestry.

Advantages of the new brands that they have not yet developed a persistent advertising position from which they can not move a single step, and thus much easier to adapt to the market, fashion and new trends among consumers. It is easier to do something fresh and unexpected.


So, OnePlus launched a new and strange advertising campaign. On Facebook, company posts a post with the inscription – “We are working on the perfect gift for your friends, non-geek” and attached a photo. In the picture a black background hand holding something black, shaped like a mobile phone and an inscription – «Think different», like anything but ad dubbed scandalous. It’s all in the slogan, which formerly belonged to from Apple.

Media immediately erupted with angry articles and accusations of plagiarism. But, I think, in the PR-department of OnePlus sit not fools. It was possible to invest a lot of money in new individual slogan order very expensive company promotion, sit bite your elbows, because not all advertising has gone well. And you could do something like this, pour into Facebook, and all the world’s media do you advertise with pleasure, just sit and watch.

Incidentally, the scandalous PR on Facebook Chinese did not stop there. Then there was information that they have stolen up closer to Apple, than someone who once could afford. They decided to dress up iPhone, what proudly proclaims on its homepage.

Case for iPhone 6 and 6S for $ 19.99, which is carefully preserve gadget intact. It is made of the same plastic Black Sandstone, as the smartphone OnePlus 2 and crowned with the logo “1+”. Along with the cover comes complete invitation to purchase OnePlus X Ceramic or, if lucky, a gift certificate for OnePlus X. In honor accessory even made a moving promotional video.

And here attention!

A huge number of websites, newspapers, magazines, public, ordinary users OnePlus threw stones for such advertising. Like, they stole a slogan, and even contrived cover to cover the apple logo and pose as normal the next iPhone OnePlus, so if a company advertises a future smart phone, it has already lost.

I’ve been reading these articles, and thought – and what a smartphone OnePlus going to let that under him to bring this company, because the last OnePlus released in November? Information about the prepared new smartphone I have not found, but noticed identity photos with advertising «Think different» and demonstration photo cover for the iPhone.

“Scandalous advertising next smartphone” from OnePlus not treated this next smartphone, because it is not in sight. Advertising was created just under Case for the iPhone, which, together with, gives the buyer the opportunity to acquire more and OnePlus X, if necessary, as smartphones are sold by invitation only. Accordingly, so the slogan was chosen Apple. Of course, OnePlus thus draws attention to itself and its products, but not as many people think.

The original – yes, strange – yes, mystery, yes – but not scandalous. OnePlus simply duped hundreds of news sites.

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Now Viber has an opportunity to delete messages from the device of the recipient

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How often do you send a message to someone and immediately regret it? Sometimes we accidentally send a message to the wrong person, do typos or simply write too much under the influence of emotions. It is for these situations Viber released update 5.6.5, which allows you to delete the message sent to the recipient device, whether he read it or not.

Delete message can be for a single user or a group. Viber automatically ask the sender wants to delete a message for all or just for yourself.


Another innovation that brought 5.6.5 update – an increase of uploaded files up to 200 MB. Besides, now to the messages can be attached documents, presentations and other file types that were previously not supported.

Update to get the device to iOS and Android. All iOS users can now send files directly from iCloud. But a set of new features the most expanded for users running iOS 9 – now they can reply to messages straight from the notification center, without having to open the application.

20 bizarre questions asked candidates headhunters Google, Apple, Facebook, and other IT-companies

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Sometimes an interview at technology companies ask candidates to unexpected questions. This is not a problem to the logic, but rather psychological attacks with which recruiters rather check reaction candidate. Who will be surprised, someone will smile and some may react aggressively. For example, how would you respond to the request of HR-managers Apple described the case when you strongly humiliated? What else to ask edakogo Google, Facebook, Microsoft and other companies.



If you could choose only one song that would play every time you walk into a room, it would be a song?

If you can remember only one sentence, what would it be?

Choose the city and rate the debuggers piano in it?


How many Big Macs are sold each year at McDonald’s in the United States?

How much you could earn if washed all the windows in Seattle?


How many children are born every day?

Who is your best friend?

If we asked your friend, is something you should have to work, what one thing he would say?

Are you smart?

Tell us about how you once humiliated.

What brings you here?

How would you test a toaster?


Create a set of containers for spices for the blind people


If you were offered one superpowers – to fly or be invisible – what would you choose?

How to do so in the fridge every day was exactly the milk?

How would you design the airport?

If you were standing in the crowd, as if you stand out?

Why would not you go to work on Google?


If the subordinate complained to you on the body odor of his colleague, what would you do?


What a tree would you like to be?

Chinese woman is considered to be dead for ten years lived in Internet cafes playing online shooter

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Chinese girl Xiao Yun, which over the last ten years, presumed dead, discovered during a police raid at an internet cafe in the province of Zhejiang. This is with reference to local newspaper Qianjiang Evening News Portal reports The Star Online.

According to parents, Xiao Yun left home at age 14 in 2005, and since that time considered as missing. She was presumed dead until 20 November 2015, when it was early in the morning during the ordinary police raid discovered at a local internet cafe.

14 Mar 2006, HEFEI, China --- Chinese use computers at Internet cafe in Nanjing --- Image by © STRINGER/CHINA/Reuters/Corbis

Check showed that the 24-year-old Xiao Yong used forged documents. She was taken to the nearest police station for questioning, which found that in the last ten years she lived mainly in Internet cafes.

The girl, a fan of multiplayer shooter CrossFire, almost all the free time spent on the game, and for personal hygiene use public baths. For the life of Xiao Yun earned from time to time settling a cashier in an internet cafe. In them she usually slept.

Police fined Woman on one thousand yuan (about 150$), and then against her will contacted her parents. Mother Cao Yong’s conversation with the Qianjiang Evening News reported that in the last 10 years did not change your phone number in case the daughter wanted to contact her. The woman admitted that because of her quick temper often beat daughter, but promised never to it is no longer in conflict.

The history of San Yong – not an isolated case. In the spring of 2013 the media reported on the Chinese who had lived for six years in an Internet cafe, leaving it only to take a shower. Man provide for themselves by selling virtual goods in online games for real money.

At the beginning of 2015 on this kind of “Internet cafe refugees” in Japan, was cast a documentary film. In the picture it was reported that many Japanese because of the lack of a permanent job are forced to live in small closets in an Internet cafe, where they spend most of their free time sitting in a network and playing online games.

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Apple acquired motion capture technology used in Star Wars

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Apple acquired a startup Faceshift, who developed a widely used motion capture technology. Rumors about buying the company from Cupertino Faceshift were before, but now Apple has officially confirmed the purchase, according to TechCrunch.

The publication writes that Apple has not confirmed the deal direct text, but the company voiced its standard response to the case of the purchase: “From time to time Apple buys smaller technology companies. And we generally do not discuss our goals and plans”.

Company Faceshift, founded in 2012, is located in Zurich. It motion capture technology is actively used in scientific research, computer games and film industry in particular, for the filming of the latest Star Wars.


Faceshift is the author of the method of animation characters and objects without the use of markers. This technology requires no special costume or sensors, that is the actor was for the camera in any clothes. Markerless motion capture is especially convenient when shooting the fights, falls, jumps and other complex movements, during which markers may be damaged.

Faceshift has consumer software solutions, including Faceshift Freelance and Faceshift Studio. Sales last stop after the company was bought by Apple. With this program you can create characters and export them to the software for 3D-animation.

It is unknown what the purpose of the acquisition of Apple. In addition, company from Cupertino have patents on the technology of motion capture, face recognition and augmented reality, which Apple acquired earlier along with three other European companies working in this field – PrimeSense, Polar Rose and Metaio. The media speculated that the company uses the acquired technologies in the new generation Apple TV.

More info on a company : Here

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7 unique Instagram features that you don’t know

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Today, Instagram is one of the most popular social networks in the world. It is used more than 400 million and compared to December 2014 increased by an audience of 100 million. But the important thing that Instagram has a lot of features that the majority of people, actual users, don’t know.

Hide unused Photo Filters

Filters for photos – it’s what made Instagram so popular, but some of them you may not like. To turn off the effects, which are rarely used, open the photo and ready for editing, right scroll all filters until you find the icon Manage. Here you can hide your unwanted treatment options, removing from them tick.


Hide all bad photos that you mentioned

The photos are not bad, but you can imagine on them do not like. In any case there is the ability to hide unwanted marks. To do this, go to the tab with your photos – Photos of You, click on the selected photo to find your name there, and click on it. In this menu, select the Hide from My Profile, and save your changes. All your photos unsuccessful if it was not.


See what your friends like

To see what people like, which you follow, and go to the Activity tab to the left proskrolte Following. There you will find all the people Husky on which you are subscribed.


View all the pictures that you set Like

Desperately looking for photos that you liked earlier in the tape? Sometimes the belief that it is close to “escape” leads us to spend a lot of time scrolling and careful search. To find their likes in a simpler way, use the Posts You’ve Liked, hidden in the settings menu, which is in the upper-right corner of your profile page.


Receive notification of the publication of photos from your favorite accounts

Among the many accounts in Instagram, for which you subscribe, usually there are a few whose updates the tape please most. There is a way to be instantly informed about new photos on your favorite Instagram-pages: it is necessary to enable notifications (Turn on Post Notifications), which are hidden behind the three dots in the upper left corner of the page of the selected profile.


Send invisible to other private messages

For such forward other people’s photos previously had to make a screenshot, but recently Instagram is a new feature that lets you send someone a photo to others, without informing the author.



Are you active users of such features?


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Apple Music and Spotify has a competitor – YouTube Music

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The popular video hosting has decided to withdraw one of its functions in a single application. YouTube Music is designed for streaming clips, holds licenses for more than 30 million songs (like the Apple Music or Spotify) and is able to search for music by artist, album or title. Currently the application is only available in the United States.

YouTube Music is available for free, but there is also a paid subscription, which gives advantages. October 28 in the United States there was a pay version of YouTube with the prefix in the name Red. It costs $ 9.99, and for users of iOS – $ 12,99. The presence of a paid subscription YouTube Red allows you to store music in a new offline YouTube Music, disables ads and provides an opportunity to listen to the tracks in minimized mode.

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Mass media coverage the terrorist attacks in (insert country here), you simply have not read

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After the horrific events in Paris, the internet is filled with thousands of publications critical of the media for the selective news coverage. It’s also affected the Ukrainian segment of Facebook. People en masse began to publish news about the terrorist atrocities in Libya, Kenya and Beirut. London journalist Emma Qilya faced the same reaction at home and wrote on the subject in his blog post. Emma says that the media coverage of these events, only those users do not read the article. Here is a full translation of its notes.


On Friday night, terrorists attacked a rock concert and a restaurant in Paris and detonated a bomb next to the Stade de France.

Landmarks around the world, including Tower Bridge and the Sydney Opera House, painted in the colors of the French flag as a sign of solidarity. In Europe, the general took a moment of silence, which started exactly at 11:00 am to commemorate of victims.

On The Daily Star Online – this was the biggest story of the year. People read by thousands each update. Each news site shifted the emphasis to the terrorist attacks, pushing all the other topics to the side.

But in light of the attacks in Paris, many users of Facebook and Twitter began to be indignant: why killing 147 people at the University of Garissa University College in Kenya are not covered in the same way as Paris?

Why does not Mass media cover these attacks? – I’ve seen a few posts on Facebook with this issue, and with attached article from the BBC News website about the tragedy.

A) Mass media covered it. You share the link to BBC News with this story.

B) A quick Google search will reveal that it coverage not only the BBC. Al Jazeera, CNN, New York Times, USA Today, Washington Post (from the Ukrainian media “Mirror of the Week”, TSN, Mig News – Ed.) Wrote in detail about the incident.

B) Apparently, you just do not click on this story to read the article. Even now, when you share it, you probably realize that there was a massacre at a college in April.

The question “Why is Mass media do not cover events in (insert country here)” in fact is derived from the question “Why is this story of light in my Facebook news?»

Of course, the stories from abroad highlights not so big, as what happens next to our house. And that is something Mass media need to work better, it is – a serious problem. But it is not because an innocent man killed in Beirut and Iran less important than the dead white European. And because fewer people interested to read about it.

It seems that everyone has decided to rebel and say how disgusting the media react to events outside Europe and the United States. But anyone who has access to intelligence news sites will tell you that in fact people do not worry too much.

The history of the city exploded, say, Lebanon can score a couple thousand views. The terrorist attacks in Paris recruited several thousand per minute.

If the event is not just a geographical or cultural affinity (for example, in the United States), people just are not clicking. Many realize that the Middle East explosions occur every day, but WHOA – If it happened in Paris, it can happen to us.

I have seen several articles on the site, including the national news site Metro, in which the question was asked as to why Mark Zuckerberg did not offer to put people on the avatar flag Lebanon after the death of 47 people in an attack LIH in Beirut last week.

But let’s be very honest with yourself – would you put it? Of course not. Because if this story came to you through Facebook news flavored sad status or frustrated smiles, you are likely about her and did not hear. And if they have heard, it is unlikely to publicly show their support for Lebanon.

See International sites. Watch for a variety of news sources. And do not complain that the media do not tell you about the tragedy at the other end of the world.

They talked. You just have not clicked.

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