An apple spokesperson asked about that situation told TechCrunch: “Protecting user privacy is paramount in the Apple ecosystem. Our App Store Review Guidelines require that apps request explicit user consent and provide a clear visual indication when recording, logging, or otherwise making a record of user activity.”
“We have notified the developers that are in violation of these strict privacy terms and guidelines, and will take immediate action if necessary,”
Many apps, including ones like Hotels.com, Expedia or Hollister used third party software to record every tap of users and didn’t ask for permission to do that. Software like Glassbox is a cross-platform analytics tool which allows companies to record users activity and analyse every single move. Even though Apple strictly forbids gathering any data without users knowledge, many developers use software like Glassbox despite unconsciousness of users.
Is Apple going to continue removing apps like Facebooks “research” from the App Store? Is the company going to strictly execute their policy and rules on developers? We will see soon.