Tag Archives: news

CD Projekt RED’s massive failure with Cyberpunk 2077

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CD Projekt RED is a renowned game developing company after huge success owing to release of “Witcher 3 : Wild Hunt”. From that day our small studio became popular around the world and they flagship product won many awards but most important one was “Game of the year”.
Company started to grow, attract more attention alongside gamers and sponsors. In order to maintain they current position on the market in may 2012 they announced biggest project that gaming world has ever seen, “Cyberpunk 2077”. Game out of this world was suppose to bring innovation, newest and the best graphics but also big trouble to competition.

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Years have passed and finally CD Projekt RED in 2019 announced they proud and joy during the biggest gaming event called Electronic Entertainment Expo (E3). Game itself was presented by Keanu Reeves which created a lot of hype around it while the trailer shook the audience and made sure that Cyberpunk 2077 will be even more desirable. CD Projekt RED set release date to April 16. As soon as they launched option to pre-order the game the game was sold so many times that it became the first title in ranking to sell so many copies.

That’s where all the sweet information ends. Unfortunately with such big project and hype created around it comes great responsibility. Company didn’t manage to release game in time so they pushed it back to September 17, that move of course created a wave of hate but as we all know COVID-19 thwarted plans of almost every company. Sadly they didn’t stop there, CD Projekt RED kept showing they inexperience on the market. Cyberpunk 2077 was once again rescheduled this time to November 19. Within minutes from official announcement gamers and sponsors shown the company their dissatisfaction. Sending death threats or negative reports.

 

They got lost because of their own pride and lack of plan besides announcing the game. After the announced delay “The share price of CD Projekt Red reached the lowest point that its been since April, which is roughly 25% lower than its previous peak. It is currently unclear if the price will start rising once again anytime soon.”

This situation not only affects the company crowd of fans, sponsors or stock prices the worst of them all is the situation inside the company. Many workers of the company share their point of view about what’s going on in the company ranks. Game developers are ill because of days and nights they have to spend in order to finish the project. Moreover it is said that CDPR is not paying for overtime hours that workers have to spend on the project. Even though the company is sacrificing so much they still didn’t manage to release the game in 2nd date. They are stuck in vicious cycle the more they promise the more responsibility they have to take, the more they delay in the worse position they get. Unfortunately they do not learn recently CDPR delayed the most expected title in the history of gaming by another 3 weeks.

In my opinion they did it to themselves. Creating such hype around their product with such lack of experience, badly devised business plan and moreover working spontaneous.

 

Sources :

https://screenrant.com/cyberpunk-2077-delay-cd-projekt-red-stock-price/

https://www.theverge.com/2020/10/28/21538525/cyberpunk-2077-cd-projekt-red-death-threats-game-delay

https://www.pcgamer.com/cd-projekt-shoots-down-a-new-cyberpunk-2077-delay-rumor/

https://www.cdprojekt.com/en/

https://www.investing.com/equities/cdproject

 

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Mass media coverage the terrorist attacks in (insert country here), you simply have not read

Reading Time: 3 minutes

After the horrific events in Paris, the internet is filled with thousands of publications critical of the media for the selective news coverage. It’s also affected the Ukrainian segment of Facebook. People en masse began to publish news about the terrorist atrocities in Libya, Kenya and Beirut. London journalist Emma Qilya faced the same reaction at home and wrote on the subject in his blog post. Emma says that the media coverage of these events, only those users do not read the article. Here is a full translation of its notes.

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On Friday night, terrorists attacked a rock concert and a restaurant in Paris and detonated a bomb next to the Stade de France.

Landmarks around the world, including Tower Bridge and the Sydney Opera House, painted in the colors of the French flag as a sign of solidarity. In Europe, the general took a moment of silence, which started exactly at 11:00 am to commemorate of victims.

On The Daily Star Online – this was the biggest story of the year. People read by thousands each update. Each news site shifted the emphasis to the terrorist attacks, pushing all the other topics to the side.

But in light of the attacks in Paris, many users of Facebook and Twitter began to be indignant: why killing 147 people at the University of Garissa University College in Kenya are not covered in the same way as Paris?

Why does not Mass media cover these attacks? – I’ve seen a few posts on Facebook with this issue, and with attached article from the BBC News website about the tragedy.

A) Mass media covered it. You share the link to BBC News with this story.

B) A quick Google search will reveal that it coverage not only the BBC. Al Jazeera, CNN, New York Times, USA Today, Washington Post (from the Ukrainian media “Mirror of the Week”, TSN, Mig News – Ed.) Wrote in detail about the incident.

B) Apparently, you just do not click on this story to read the article. Even now, when you share it, you probably realize that there was a massacre at a college in April.

The question “Why is Mass media do not cover events in (insert country here)” in fact is derived from the question “Why is this story of light in my Facebook news?»

Of course, the stories from abroad highlights not so big, as what happens next to our house. And that is something Mass media need to work better, it is – a serious problem. But it is not because an innocent man killed in Beirut and Iran less important than the dead white European. And because fewer people interested to read about it.

It seems that everyone has decided to rebel and say how disgusting the media react to events outside Europe and the United States. But anyone who has access to intelligence news sites will tell you that in fact people do not worry too much.

The history of the city exploded, say, Lebanon can score a couple thousand views. The terrorist attacks in Paris recruited several thousand per minute.

If the event is not just a geographical or cultural affinity (for example, in the United States), people just are not clicking. Many realize that the Middle East explosions occur every day, but WHOA – If it happened in Paris, it can happen to us.

I have seen several articles on the site, including the national news site Metro, in which the question was asked as to why Mark Zuckerberg did not offer to put people on the avatar flag Lebanon after the death of 47 people in an attack LIH in Beirut last week.

But let’s be very honest with yourself – would you put it? Of course not. Because if this story came to you through Facebook news flavored sad status or frustrated smiles, you are likely about her and did not hear. And if they have heard, it is unlikely to publicly show their support for Lebanon.

See International sites. Watch for a variety of news sources. And do not complain that the media do not tell you about the tragedy at the other end of the world.

They talked. You just have not clicked.

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