History of OvuFriend started with a classic example of a pain point found. Joanna Fedorowicz, founder of OvuFriend, could not get pregnant. “Although my husband and I were only trying to get a baby for a few months, I have an “analytical nature”, and I didn’t just want to be lucky. It worried me that I was in a situation in which I had little influence and I knew so little about the processes taking place in my body” – Joanna recalls. This made Joanna came up with web and mobile application that analyses female fertility and help women get pregnant as soon as possible. OvuFriend is looking at the problem very comprehensively. It is not limited to counting the fertile and infertile days. It also determines, based on parameters of woman’s menstrual cycle, what are the obstacles that prevent from getting pregnant.
OvuFriend uses technology, science and advanced algorithms. It is based on health data that woman fills in during the whole menstrual cycle. The user keeps a diary of various symptoms that accompany the specific phases of a cycle. There is also a possibility to synchronize the app with data from fitness bands.
AI analyses given data and gives woman ready-made analyses and reports about her health as well as expert advice for each day form gynaecologists, endocrinologists, nutritionists and other doctors needed. What is more, OvuFriend is able to notify if it detects any worrying symptoms not only about fertility, but also about hormonal health and diseases like hypothyroidism, endometriosis or polycystic ovary syndrome. AI will indicate what requires a medial consultation. The algorithms will also remind about important preventive examinations specific for certain age, period of life, health condition etc., which woman at all ages should never underestimate.
Besides the health analysis of the data, the creators of OvuFriend managed to incorporate community building into the app. Women can publish charts of cycles and anonymously comment and compare their charts with the ones of other users. People with similar parameters can easily find each other and give each other support and the feeling of not being alone.
“There have been studies done at Harvard which show that a person who is treated for infertility experiences the same stress as someone who is diagnosed with cancer. When women are close to each other in this situation, it just gets easier for them.” – Joanna says.
Problems with fertility affect tremendous number of people around the world – every 5th couple has difficulties with getting pregnant. Only in Poland, about 1,5 – 2 million couples may find it difficult to get pregnant! Large companies recognise the problem and support the projects with the potential to address this issue. OvuFriend was supported substantively and technologically by Google for Startups accelerator in Poland and Blackbox.vc accelerator program in Silicon Valley.
“Here at Campus Warsaw, I am surrounded by and have access to individuals who want to have an impact, solve tough problems, or challenge the status quo. I have never been more motivated and prepared to take OvuFriend to the next level.” – Joanna Fedorowicz, Founder and CEO of OvuFriend.
OvuFriend received 4,5 million PLN in funding from National Centre for Research and Development for data analysis and creation of AI algorithms.
Joanna wants to go further and analyse more and more factors affecting fertility e.g., sleep quality, stress, physical activity. She also wants to enter international market in the near future.
So far, OvuFriend have helped more than 40 thousand women to become pregnant!