Tag Archives: streaming

CNN+ Shuts Down Less Than 1 Month From Launch

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Following WarnerMedia’s and Discovery’s merger changes are already coming in, one of them being the end CNN+. The service costed CNN $300m to launch, providing a sizeable loss.

The decision came after it was reported that the service wasn’t meeting the projected viewership figures and would end up costing the company $400m by the end of the year. CNN estimated that the service would hit 2m subscribers by the end of the year, and 30m by 2030 which they projected would earn $800m. Within its first month CNN+ peaked at 150,000 subscribers with 10,000 daily users, which may seem reasonable, but services such as Quibi, which was shut down rather quickly, hit 910,000 subscribers in its first few days.

CNN+ Financial Projections Obtained by Axios

With how fast the service died it is hard to tell how big it could’ve grown. As the service was launched during the merge of WarnerMedia and Discovery, reportedly the executives were disappointed that the service happened at all, as the plan for Warner Bros. Discovery was to develop one large streaming platform that combines HBO Max and Discovery Plus, in which CNN would be offered too.

In the end it all comes down to a mix of unfortunate timing with the merger happening, and potentially over ambitious estimates.

Sources:

https://www.theverge.com/2022/4/21/23035703/cnn-plus-shutting-down

https://www.theverge.com/23043232/cnn-plus-axios-chat-shut-down-streaming-news

https://edition.cnn.com/2022/04/21/media/cnn-shutting-down/index.html

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Introducing Netflix Games

Reading Time: 4 minutes
source: https://about.netflix.com/en/news/let-the-games-begin-a-new-way-to-experience-entertainment-on-mobile

The market for mobile gaming has been steadily growing ever since Apple introduced App Store for iPhones back in July 2008. In the last few years, major tech giants noticed a possibility there – they started offering access to libraries of games for a monthly fee.

Let’s be clear, this market, though still relatively young, is already very competitive. There is Apple Arcade, from Apple, Microsoft’s Game Pass, and Stadia (Google). Each of them is, on average, two years old.

Just in two years, Stadia, Game Pass, and Apple Arcade expanded their libraries exponentially, with Microsoft leading the industry. So, how does Netflix Games stack up to the competitors? Let’s take a look.

Rollout

Although Netflix’s latest service seems to be attractive to many users worldwide, it’s only available to a handful of them at the moment.

source: https://about.netflix.com/en/news/let-the-games-begin-a-new-way-to-experience-entertainment-on-mobile

Netflix Games began testing in August this year, and users in Poland were lucky to try the new service first. In Fall, Netflix expanded to other countries, including Spain and Italy.

For the time being, Netflix Games is available only for android users globally, who can already enjoy brand new games on their phones. According to Netflix, Apple consumers will need to wait a little longer.

Experience

Netflix claims its new service will come with no additional fees and no in-app purchases while preserving Netflix’s premium feel – no-add experience.

As of November 3, the catalog of games is poor. However, Netflix didn’t come empty-handed. There are five games available for android users – two Stranger Things (Netflix’s original series, which premiered in 2016) titles and three indie games.

Though, for now, the service can’t boast about a wide range of games—like they can with tv-series and movies on their streaming platform—Mike Verdi, Netflix Vice President for game development, already assured more titles would be coming in the upcoming months.

How to play?

Since the new service is accessible only for android users, you won’t find a guide on how to play Netflix games on iOS.

source: https://www.engadget.com/netflix-mobile-games-casual-spain-italy-154522886.html

There are two ways to download shiny new games on your android mobile device: via the Netflix app and Google Play Store.

After updating Netflix app to the latest version, you’ll notice a new tab at the bottom called “Games.” There, you can browse the catalog, read descriptions, see pictures and even watch previews of gameplay. When you’re ready to download, you’ll be redirected to the Google Play Store page, where you’ll be asked to click on the download button.

When you’d like to download games via Google Play Store, search for “Netflix Games,” and you should see something like this.

When iOS?

Unfortunately, iOS and iPadOS users will need to wait a little while. According to Netflix, Netflix Games will be coming to iOS “in the coming months.”

Given Apple’s history with other companies trying to omit App Store’s strict rules, Netflix Games may not be coming to iOS at all. Just a couple of months ago, Apple banned Microsoft’s Game Pass app from the App Store.

source: https://www.engadget.com/apple-allows-rating-first-party-app-store-apps-230528659.html

Apple has a strict policy over what apps get accepted to the App Store and which do not. For instance, developers cannot make apps that make it possible to download apps outside of the App Store. The only way of installing apps on iOS is via App Store. However, other companies, such as Google, came out with another solution after their gaming service was rejected on the same basis.

The answer is pretty simple – a browser. Yes, that’s right. Technically speaking, developers can “publish” their apps on the web and make them available under their domain name. Though available on android as an app, iPhone users can access Google’s gaming service only via the web.

source: https://www.chromegeek.com/google-stadia-site-for-prospective-gamers-revamped-with-list-of-available-titles/

Even though the chances of Netflix succeeding in publishing their Gaming app on the App Store are pretty slim, there is another solution. So don’t worry, iPhone friends, Netflix Games, will be available on your devices someday either way.

Summary

Netflix Games became available to all android users on November 3 with a small catalog of games. Netflix promised more new titles to come in the upcoming weeks. The service comes with no additional fees or in-app purchases and ads, so the premium feel of Netflix continues to be reflected here as well. We expect Netflix yet to announce the app for iOS users, which in my opinion won’t be coming at all.

Sources:

  • https://about.netflix.com/en/news/let-the-games-begin-a-new-way-to-experience-entertainment-on-mobile
  • https://apple.news/AkbIl9FukQw6Px2fKaed-dw
  • https://apple.news/AeSeCDvPGQ6aMXICXdtiCeQ
  • https://www.cnbc.com/2021/11/02/netflix-launches-its-first-mobile-games.html
  • https://decider.com/2021/11/02/netflix-drops-five-new-video-games/
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Spotify plans to launch hardware device

Reading Time: 2 minutesA few days ago, Spotify announced that it will announce some news on April 24th. So far, there has not been much information on this subject but it is speculated that it will be a hardware device for handling music in the car.

Spotify certainly has problems generating profit. The company’s revenues grow from year to year, but more and more money is given to artists. From the beginning, the company did not make any profit, but it recently announced a several billion profit in 2021. Spotify understood that they do not earn money on streaming music, which is why the company decided to release the device, which will be available for an additional fee.

Spotify’s in-car music device

According to The Verge, several existing customers of Spotify got an offer to purchase the device together with the above-mentioned device. The price ranged from $ 12.99 to $ 14.99 per month in subscription model. Customers were informed that the device would have built-in data transmission and could operate independently of the smartphone. There is also information that voice control will be available and the device will have support for Alexa’s assistant from Amazon. As part of the subscription, the user would receive a small, round device with buttons to control the device and the LED screen in the center.

It’s difficult to say whether this is a good decision and whether this device is actually needed. More and more cars are equipped with a radio with a Bluetooth module and the connection of a smartphone to the car radio takes a few seconds. For now, however, this is pure speculation, but the first pictures of the device have already appeared, which could indicate that the work on the device is already far advanced.

 

Sources:

https://www.theverge.com/circuitbreaker/2018/4/6/17207452/spotify-car-music-player-hardware-leak

https://www.forbes.com/sites/davidphelan/2018/04/07/hey-spotify-streaming-giant-rumored-to-launch-4g-smart-music-player-for-the-car/#1af95f342fe7

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Netflix – Cable TV Slayer?

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Although Netflix has been heard of as streaming video portal a few years ago, the company has been existing for over 20 years, the origins are dated at 1997. At the beginning it was a traditional cassette tape rental, and later on a DVD rental with a mailing option, which was quite new at that time. You could order your favorite movies online, and Netflix sent them to you by traditional mail. After watching the movies, clients sent back the DVDs by post , and Netflix charged for it several bucks. 2007 was a breakthrough for the company. First of all, the company boasted that it has already delivered more than one billion CDs by mail order, and in the same year they introduced the first content in the form of video streaming.

Netflix has been breaking records for several years, such as, for example, the stock market valuation, the amount of investment in new content or the number of subscribers. It is estimated that Netflix subscribers amount to 120 million people around the world. Taking into account that most accounts are used by several people, the number of Netflix recipients is slowly approaching half a billion. The company is already valued at over $ 120 billion and is year by year an increasingly serious threat to traditional cable networks. These are aware of the competition in the form of a large monopoly of on-demand content provider and they themselves introduce similar solutions to the offer. It seems to me that the days of traditional cable TV are already counted and their agony will not be long.

At the beginning of 2018, Netflix announced that this year it intends to invest about $ 8 billion in new content in just one year! In 2017, Netflix spent $ 6 billion on this purpose. These are very large numbers, and this means that every year its portfolio will be richer. A smart strategy for the series’ premieres causes that every month there are some new good shows introduced and it is difficult to resign from subscription.

Analysts predict that Netflix will at least double its value in the next 10 years. Interestingly, it is generating financial losses all the time, but the company is backed by investors who donated billions of dollars in several financing rounds. Analysts say Netflix will have a $ 3 billion loss this year, but in 2021 it will be $ 4 billion profit. So far, Netflix does not offer its services in China, and it is a market with huge potential that will certainly be exploited in the future.

 

Sources:

https://pl.wikipedia.org/wiki/Netflix

https://www.nytimes.com/2017/10/16/business/media/netflix-earnings.html

https://www.forbes.pl/biznes/netflix-liczba-subskrybentow-prognozy-do-2028-roku/6n6qml2

https://finance.yahoo.com/quote/NFLX/

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Live Stream on the Internet

Reading Time: 3 minutestwitchtv

 

Twitch interactive,   Media platform that allows users to make peer to peer streaming to others about gaming content related shows.

Twitch interactive was launched by Justin Kan and Emmett Shear, who are also founded Justin.TV in 2007. The technological changes on the internet allowed people to use this peer to peer streaming 2007 thanks to Justin.TV.  At the beginning, the platform was used to stream illegal football games etc. As always. people used the new technology to their personal needs.

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Back in 2007, while twitter just launched. News media and TV channels did not really focus on the Internet media. Television was enough for them to reach the audience. Watching TV on the internet was not popular as well.  Justin.TV became a popular website with a great potential to grow more and more.  The most popular category of all entire platform was the Gaming category. That is why, Gaming category was separated from the platform and Justin.TV launched Twitch.TV in 2011.  Above 35 million Uniqe visitors were attracted after the launch.

Let’s stop a moment and start thinking about the Internet, what makes the internet attractive.  The answer is easily found in the question. Sources and Users…  Anyone can launch a platform, anyone can create “whatever they want to”.  That makes the internet attractive in my opinion.

That is why, Justin.TV and after Twitch.TV became attractive and popular for people.

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Back in 2011, there was none platform that focused on Gaming as a live streaming.  Only youtube had a lot of channels that were focused on Gaming Category. It is still remaining as one of the most popular category on Youtube in 2017. But Youtube used not to be a live platform. Only a platform that a person can upload a video and others can watch it later.  No interaction on live! Twitch.tv became so popular because visitors and viewers can interact with the streamer during watching the stream.

Jumping into year 2014 and talk about Amazon. This is the most interesting part of this blog viewers.  Why amazon was interested in such platform except it had 1.5 million streamer and 100 million unique visitors. There is another answer, on Amazon we are able to find almost anything that related with the technology (computer components, games etc.). Amazon wanted to gain the advantage of those 100 million people’s interest on the Internet. In august 2014, Twitch.TV was sold to Amazon for US$970 million. In 2016 3. quoter, Twitch.TV had 500 million unique visitors.

 

Amazon did not buy only a website that allows them to make advertise of their main website and products that they do sell. Amazon also bought a incredible stable technology that allowed amazon to create live movie watching platform in Amazon.

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Dear reader, think about a second and come with an idea such as Amazon or Twitch.TV…  The main point is Internet. Internet did create brilliant things that we did not think that there was a need for those platforms and websites.

This blog was written by Ali Murat AY

 

 

 

Sources

  1. (Twitch.Tv: Traffic Overview, 2016) – “Twitch.Tv: Traffic Overview, 2016” Similerweb, March , 2016. Accessed in May 2, 2016 – https://www.similarweb.com/website/twitch.tv
  2. BBC. (2011). How internet is changing the way we watch television. Available: http://www.bbc.co.uk/news/technology- 12141563. Last accessed 13/11/2013.
  3. (Josh Lipton, 2014) – Josh Lipton, “Google’s best and worst acquisitions.” CNBS Technology Correspondent, Aug 19, 2014. Accessed in May 06, 2016 – http://www.cnbc.com/2014/08/19/googles-best-and-worst-acquisitions.html
  4. (Petrus-lılian Fatu, 2014) – Petrus-Iulian “Devon” Fatu, “ Ubisoft Revealed its E3 game line-up.” Reviewstudio, published in Expo/Conferences news. May 26, 2014. Accessed in May 7, 2016. – http://www.reviewstudio.net/1832-ubisoft-revealed-its-e3-game-line- up
  5. (Alex Wilhelm, 2011) – Alex Wilhelm, 2011. “TwitchTV: Justin.Tv’s killer new esports project” The Next Web, accessed in May 7, 2016 – http://thenextweb.com/media/2011/06/06/twitchtv-justin-tvs-killer-new-esports- project
  6. (Twitch, 2013) “Twitch 2013 Retrospective”, Twitch Interactive, Inc. pp 24-27, 2013. Accessin in May 8, 2016 – https://www.twitch.tv/year/2013
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