At present, NFTs, beloved and hated by all of us, are most often associated either with pixel guys which cost as much as yachts a or with monkeys that are in no way inferior in popularity and price to pixel arts. Each of us is well aware of these works of art and almost no one understands what is their value. Despite the massive praise and justification for crypto images, almost no one thought about what kind of marketing program was involved in order to make useless photos so popular.
There is a company that deals with advertising, its name is CAA (Creative Artist Agency), it is this company that works with those whom we love and respect so much, with top-tier stars, it is this company that owns a stake in the largest NFT marketplace OpenSea. Representatives of this company are Jimmy Fallon, Paris Hilton, Eminem, Snoop Dogg and many others, and each of them owns a certain percentage of OpenSea, which means that it is very profitable for each of them to advertise crypto pictures.
it follows that the growing popularity of crypto-exchanges for nft trading is not groundless and, with due effort, absolutely any project can be turned into a money pipeline. this is one of the best examples of marketing at its best.